A podcast dedicated to helping higher ed marketers tell better stories and enroll more students.
Hosted by video producer and storytelling coach, John Azoni, these episodes provide quick-win practical advice you can put to use in your marketing right away.
Latest Episodes
#102 - The Tiny Team Behind Felician University’s Viral Short-Form Video Hits w/ Christine Albano
In this conversation, Christine Albano discusses her journey in social media management within higher education, particularly at Felician University. She shares insigh...
#101 - Why Advancement MarCom Is Still the Underdog (And Why That Needs to Change) w/ Dan Giroux
In this episode, host John Azoni sits down with Dan Giroux, independent consultant and former senior advancement communications leader at Drexel University, to explore...
#100 - Reddit for Higher Ed 101: Why Every College Needs a Subreddit (AI Search, SEO, and Enrollment Strategy) w/ Ross Simmonds
In this episode, Ross Simmonds, CEO of Foundation Marketing and Distribution.ai, unpacks why Reddit has become one of the most influential platforms in the student dec...
#99 - How to Write Blogs and Emails Prospective Students Might Actually Read w/ Erin Fields from Ologie
In this conversation, Erin Fields, the marketing director at Ology, discusses her journey in higher education marketing, emphasizing the importance of authentic conten...
#98 - How Higher Ed Can Steal Apple’s Playbook for Vision, Buy-In, and Brand Momentum w/ Dérecco Lynch from University of Cincinnati
In this engaging conversation, Dr. Dérecco Lynch shares his insights on transforming higher education through innovative marketing strategies, storytelling, and buildi...
