Higher Ed Storytelling University

My guest today is Kathy Klotz-Guest. Kathy is a comedian, a storyteller, an improv actor, a keynote speaker and author of the wonderful book that I highly recommend called “Stop Boring Me.” The subtitle is “How to create kick-ass marketing content, products, and ideas through the power of improv.” In this episode we talk about the many lessons that Kathy has learned from her improv career that she brings to the world of business storytelling. How if we look at what makes for successful improv and comedy, if we view our content through that lens, we can have a much better grasp on how to create content that is engaging and emotionally resonates with your audience. 

LINKS:
Purchase Kathy's book "Stop Boring Me!"
Kathy's website - Keepingithuman.com
Connect with Kathy on Linkedin

Mentioned in this episode:
-Pricing for Video Storytelling Subscription: pricing.unveild.tv
-Download the 3-part storytelling framework for student/alumni testimonials -  "3 Absolutely Crucial Components Every Compelling College Student/Alumni Testimonial Needs"
-"Everybody Loves Raymond" suitcase scene