All Episodes
Displaying 91 - 95 of 95 in total
#5 - Building better bridges - Creating content that makes it easy for students to choose your college or university over others
The school that builds the best bridges wins the enrollment game. However, it's our natural tendency to build bad bridges because the messaging that comes naturally to...
#4 - Storytelling And The Power of Vulnerability in Higher Ed Marketing
Higher ed marketing is all about building an emotional bridge between prospective students and your school, and stories are the fast track to emotions. But you can't d...
#3 - One Stupidly Simple Strategy to Immediately Increase the Perceived Value of Your College or University By 2700%
Download “The Unignorable College Enrollment Video” - A simple storytelling template for creating emotional stories that boost enrollment. Cliff notes: in one rese...
#2 - A Fast and Easy Way to Find 10 Powerful Student/Alumni Testimonials in 1 Hour to Enroll More Students At Your College or University
One of the biggest problems facing higher education marketers is the coming enrollment cliff. Video storytelling is a way to get ahead of that problem, but it’s not an...
#1 - Rise Above the Noise: How to Differentiate Your College or University Through Video Storytelling and Enroll More Students
In this audio episode we discuss how video storytelling is your best friend in an environment where differentiating your school isn’t an easy task.